You need to sell your townhouse, and you want to sell it fast. But, compared to single-family houses and condos, townhouses present a unique set of challenges and offer different selling points that you need to keep in mind before you ever list.
Basically, for a fast sale, you need to get three things right: price, appearance, and marketing. With that in mind, we offer these tips on how to sell your townhouse fast in San Diego.
How to Sell Your Townhouse Fast in San Diego
Declutter and Get a Storage Unit
We all know that a first step in preparing any home for sale is decluttering. But you can’t just stuff everything into the closets and storage spaces and forget it. You can be sure that potential buyers viewing your townhouse will open closet doors and poke into cabinets and storage areas.
Experts recommend getting at least a third of your stuff out of the townhouse. The common wisdom holds that if you don’t use it everyday, then you should store it. But where?
The best solution is to rent a storage unit. That way, you can get all that stuff cluttering things up completely off the premises. You might even consider a portable storage unit that you can easily transport to your new home.
Make Minor Upgrades and Improvements
Of all the tips on how to sell your townhouse fast in San Diego, this one just may afford the greatest impact with the least investment in money and effort. We’re not talking about a major remodel, just some easily and inexpensively performed upgrades and improvements to enhance appearance.
You should probably focus on the kitchen and bathroom where what you do will be the most noticeable. You could, for example, install a new kitchen sink and new cabinet hardware. Or in the bathroom, you might install new light fixtures, put up a new shower curtain, and put out brand-new hand towels. None of this is very difficult or expensive, but it can do wonders for the appearance.
Use Professionals for Staging and Photography
Staging involves arranging and presenting your townhouse in the most attractive and appealing way possible. So if you can afford it, the best policy is to hire a professional staging service. A professional stager has the ability to view things from a buyer’s perspective and will know how to highlight features and strengths and play down flaws.
Most often, the first glimpse a prospective buyer has of your townhouse is in the listing photos. So these need to be top notch, preferably professionally done. In addition, studies have shown that homes with more than six quality online listing photos have doubled the likelihood of actually being viewed by buyers. Quality photos are just that important.
Do Your Own Marketing
Finally, don’t depend on your agent alone to do all the marketing. If you want to sell your townhouse fast in San Diego, you need to do your part too.
Be sure to use your personal social media accounts to full advantage – Facebook, Twitter, and all the rest. And don’t be shy about sending the listing page to family and friends. You just never know when a friend of a friend or Aunt Betty’s sister’s cousin’s oldest son may be looking and interested in buying in your area. It also wouldn’t hurt to spread the word yourself around the townhouse community and in the area in general.
These tips on how to sell your townhouse fast in San Diego are a good starting point. Still, though, there’s quite a bit more to consider if you want to sell your townhouse quickly.